London-Based Startup Creates an Edible Biodegradable Packaging
Notpla is sustainable startup that has developed an edible and transparent packaging made from seaweed and plants, a design all set to substitute plastic
Plastics are widely used for serving different purposes and we all are familiar with the harmful impacts caused by this non-biodegradable material. Therefore, startups like Notpla are our only hope in the battle against plastic pollution.
In this day and age where problems are more prevalent than the solutions, Notpla, a sustainable London-based startup, has developed an edible and most importantly a biodegradable packaging made from seaweed and plants, a design all set to substitute plastic.
Plastics are well known for being accountable for environmental degradation as it takes around 400-1000 years for plastic decomposition, and sometimes they are not at all degradable. Plastic usually blocks waterways including oceans impacting marine life adversely. Some animals are found to intake plastic materials – around 90 percent of all seabirds are acknowledged to have plastic bits in their guts, causing deaths.
Moreover, plastic is also responsible for causing some health-related problems among humans too. Its packaging for food edibles can contaminate the food, which might lead to fatal health hazards like cancer. Apart from all this, it majorly contributes to climate change.
Notpla is basically an abbreviation used for the word “No Plastic” and their ultimate goal is to make plastic packaging vanish. Their product Ooho is an edible package made of seaweed that can comprise water or any liquid, designed to be consumed by runners during sporting events.
Branding agency Superunion senior creative director Mark Wood said;
It is a seaweed-based, sustainable packaging startup on a mission to make packaging as we know it disappear naturally.
Notpla’s packaging has also been nominated for this year’s Dezeen Awards in the sustainable design category.
The startup’s product is indeed a great alternative for plastic packaging, we definitely need more such projects in the future.